Metamorphosis newest location -72 Dawes Road is located in one of Toronto’s historic lost villages, Coleman’s Corners. Two blocks east of Main St.. Just north of Danforth. Close to the Subway, and with easy parking.
Only three blocks from the Charles St. shop, James opened this second location, to showcase a new style that he had been developing over the last several years. This new style one could only describe as being contemporary art nouveau jewellery.
James Morton is renowned for his highly personalized custom jewellery. Three months ago, he closed his popular shop in Yorkville, Toronto's high-end boutique district. “Customers know where to find me, I don't need to be in Yorkville any more,” he said. Morton spoke with National Post writer Susanne Hiller about his work at his new home studio, Metamorphosis The Jewellery Workshop in Toronto's east end.
This was a very unusual retail shop. It’s decor, a subterranean grotto, complete with water elementals, was inspired by classical Greek mythology. (Ovid’s Metamorphoses) Metamorphosis has always been a trend setter.